We all know the NHS is brimming with good ideas but how can they be spread? Experts at a recent HSJ webinar pondered the question – and debated “hard” and “soft” tactics to promote sharing of ideas. By Claire Read
Carol Blount, NHS partnership director at the Association of the British Pharmaceutical Industry
Trevor Dale, managing director and founder of Atrainability
Elaine Darbyshire, director of communications and corporate affairs at NHS North of England
Dr Linda Magee, chief operating officer of Manchester Academic Health Science Centre
Alastair McLellan, editor of HSJ and event chair
Watch the debate in full below.