The people of Lincolnshire are being encouraged to give up smoking with a prize draw for successful quitters.

Lincolnshire Community Health Services Trust invited locals to “swap fags for swag in big ticket giveaway”.

Sounds great! We like swag. All you have to do is kick the ciggies for four weeks.

Prizes on offer include a family ticket to Pleasure Island, Cleethorpes, a family ticket to Natureland Seal Sanctuary, Skegness, and ticket to tour Lincoln on an open top sightseeing bus.

Or, if you’d rather get emphysema you could just stay on the fags.