If John Winston Lennon and Paul James McCartney had written Penny Lane today instead of back in the sixties they may have replaced their fond reference to the barbers shop with a hospital.

And not just any hospital. Private healthcare firm Spire has announced the building at Number One Penny Lane is being turned into a state-of-the art medical facility by Spire Liverpool Hospital.

Building contractors Lindrick Construction have begun the refurbishment of the Victorian building to create a 900-square foot facility with treatment and consulting rooms.

“Every aspect and detail of the exclusively private clinic has been thought of to give patients the bespoke private experience,” says the company’s press notice. There is no word on whether that “bespoke” experience extends to a nehru-collared suit.

Spire’s spinners would have been negligent not to have trumpeted their new hospital by referencing the street etched into history by Liverpool’s favourite sons, and, inevitably, they did exactly that. But End Game doesn’t think they ran far enough with the Beatles baton.

How about dredging up a Dr Robert from the new hospital’s staff, or perhaps show photographs of every patient they’ve had the pleasure to have known?

They could have even invited patients to let one of their endoscopists take a “magical mystery tour” around their colon.