A study by the Joseph Rowntree Foundation has found that the drinks industry agrees with the government's alcohol strategy for England which identified the industry as a key partner in preventing alcohol problems and reducing levels of harm.
The study found that the drinks industry acknowledged problems associated with the misuse of alcohol and had clear incentive to act, in order to protect brands and corporate reputations. However, the report also showed that most non-industry respondents were sceptical about the industry's social responsibility initiatives and argued that it could do more to change marketing practices, improve product development and shape the drinking environment.
A study by the Joseph Rowntree Foundation has found that the drinks industry agrees with the government's alcohol strategy for England which identified the industry as a key partner in preventing alcohol problems and reducing levels of harm.
The study found that the drinks industry acknowledged problems associated with the misuse of alcohol and had clear incentive to act, in order to protect brands and corporate reputations. However, the report also showed that most non-industry respondents were sceptical about the industry's social responsibility initiatives and argued that it could do more to change marketing practices, improve product development and shape the drinking environment.
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