COMMERCIAL: The south east London mental health and community services provider is looking for a firm to help it develop “sub brands” to help it compete for work.
A tender notice said the trust would consider spending between £15,000 and £30,000 on “brand identity” work.
The trust runs community services in Bexley and Greenwich as well as mental health services.
The notice said: “We are now keen to develop sub-brands under our family brand of Oxleas to recognise the diverse range of services we provide and to emphasise our expertise in these specialist fields. For example, Oxleas mental health, Oxleas services for children.
“We are looking for a company to help us develop these sub-brand concepts and core messages for each. We are also keen to refresh our overall brand identity and develop guidelines for its, and the sub-brands’, visual presentation.
“We would therefore want a company to lead this work, develop designs, branding guidance and set up templates for our communications team and wider staff group to use. We would like to achieve this through discussions with the executive and board, a series of focus groups with staff and surveying of members and governors.”