• NHS England’s ex-chief digital information officer Juliet Bauer takes on new role at Livi
  • Ms Bauer previously held global product role during her first six months with the company 
  • She took first job with company after being “reminded” she could not lobby government for six months after leaving NHSE
  • Livi offers NHS patients video GP appointments via an app 

A former NHS England digital chief has become UK managing director of a video GP company.

Juliet Bauer – ex-chief digital information officer for NHSE – formally took up the new role at Livi on Monday, having joined the company in April in what was described as an international product role.

Livi, which is owned by Swedish digital health company Kry, holds several contracts in the NHS, providing 1.85 million UK patients video GP appointments via an app.

Ms Bauer’s move to Livi, revealed by HSJ  at the beginning of the year, sparked controversy. Days before her appointment was announced, The Times published a column in which she praised the digital health company without disclosing she would soon be working there.

Labour MP and chair of the public accounts committee, Meg Hillier, told the Financial Times the article was “jaw-droppingly inappropriate”. NHS chief clinical information officer and then colleague of Ms Bauer, Simon Eccles, said it was “muddling” and a mistake.

In response to the concerns, NHSE sent a letter to the Commons health and social care committee stating Ms Bauer had been “reminded” she could not, “for a period of six months lobby the UK government, including the Department of Health and Social Care, and its arms-length bodies including NHS England, on any aspects of national or regional health policy with a view to advancing their own business interests or those of any third party”.

NHSE would not say whether this included local NHS bodies – the main prospective customers.

Ms Bauer will now take over from Livi’s current UK managing director Luke Buhl-Nielsen. Mr Buhl-Nielsen will take on the role of vice president of business development and operations for Livi’s global services.

Ms Bauer said: “There is enormous potential for technology to completely revolutionise and improve the delivery of care in a digital age.

“By providing faster and more convenient access for patients, enabling doctors to work more flexibly, and reducing the burden on physical GP surgeries, Livi is at the forefront of a digital transformation in healthcare that is relieving pressure on the NHS.

“I am delighted to be leading the business at such an exciting time as we look to expand our services to more areas of the UK.”

Chief executive and founder of Kry, Johannes Schildt, added: “Juliet has an enormous wealth of experience and I am delighted to announce her appointment as managing director.

“Her deep insight into the UK healthcare system, combined with her track record in digital transformation, will be invaluable as we look to bring our service to more areas of the UK.”


HSJ Digital Transformation Summit

The HSJ Digital Transformation Summit, taking place at the Crowne Plaza, Stratford-upon-Avon from 12-13 February 2020, unites 120+ senior leaders from across the provider, commissioning and STP landscape with those who have leveraged technology to drive tangible improvements across other industries, to discuss how to realise your digital visions in a cash-limited environment and scale up innovations to improve quality and outcomes for your local population.

Held under the Chatham House Rule, attendees will quiz NHSX and national figures on general policy direction and co-develop solutions to their local challenges with innovators from across the country. The summit is free to attend for senior NHS digital leaders.

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