HSJ is backing a campaign to increase the proportion of female experts featured on television and radio.
As part of its Expert Women campaign, HSJ’s sister title Broadcast has teamed up with the BBC to run a free training day for women who want to be featured on air.
The course is aimed at those working in fields traditionally seen as male dominated, including business, politics and science. It takes place on 18 January, and Broadcast hopes it will become the first of a series if demand is high enough.
For more information or to sign up, visit http://bbc.in/U30PqE.
The Expert Women campaign has reported that on average male experts typically outnumber females by a ratio of 4:1.
HSJ editor Alastair McLellan said: “Too few female healthcare leaders are heard and seen on the broadcast media. This means many important and knowledgeable voices do not get the exposure they deserve. Broadcast and the BBC’s campaign is a practical and welcome step towards remedying that situation.”